The Social Media Olympics – Tendências Atuais: Google Search

Google Insight Search

Google Insight search allows for analysis of the relative strength of different words as search terms on the Google Search Engine.

Interest Over time

For 3 terms – London 2012 / Olympics 2012 / London Olympics – Worldwide – 90 days

For 3 terms – London / Olympics / 2012 – Worldwide – 90 days

 

Regional Interest

Search terms

Top Searches associated with key words:

Olympics

2012

London

 

Rising Searches: by keyword

 Olympics

2012

London

 

Interest Over time for 3 terms

Londres 2012 / Olimpíadas 2012 / Londres olimpíada – Worldwide – 90 days

Interest Over Time

 

Regional Interest


2.2 Google Trends 

Google Trends allows for analysis of specific websites such as the official site of the games http://www.london2012.com

Google Ad Planner

Google Ad Planner offers some additional interesting insight into how the official site is being accessed and used.

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